MiAddvantage developed the full visual identity and marketing campaign for Bogocine 40, one of Bogotá’s most recognized film festivals. Our team created the key artwork and design system for the event, including posters, digital assets, printed materials, and environmental graphics. The creative direction reflected the spirit of cinema in Bogotá, using vibrant visuals and clean design to celebrate the festival’s legacy while appealing to a new generation of audiences.

In addition to the design work, MiAddvantage led the promotional strategy across social platforms, with targeted messaging and curated visuals that helped drive interest and attendance. From teaser videos to branded posts and schedule announcements, every element of the campaign was crafted to position Bogocine 40 as a must-attend cultural event. The result was a cohesive and elevated look that enhanced the festival’s visibility and recognition throughout the city and beyond.