MiAddvantage proudly led the creative direction for Voces Hispanas: New Stories to Tell, a traveling exhibit launched by the First Coast Hispanic Chamber of Commerce (FCHCC) to honor Hispanic leaders who have made lasting contributions to Northeast Florida. From the development of the visual identity and logo to the design of museum-quality banners and exhibit materials, our team crafted a professional and culturally resonant experience that reflects the significance of each honoree’s story.
Since its debut, Voces Hispanas has traveled to multiple venues across Florida, elevating the visibility of over 70 Hispanic professionals and community leaders. By collaborating with a historian and aligning the exhibit’s aesthetic with its mission, MiAddvantage helped transform this initiative into a powerful storytelling platform, one that highlights leadership, legacy, and cultural pride in every stop it makes.
Voces Hispanas – Florida State Capitol 2023
MiAddvantage worked on strengthening the structure and long-term development of the Voces Hispanas initiative, helping transform it from a single exhibition into a repeatable and scalable program. The focus was on building a clear framework that supports ongoing editions, improves organization, and creates opportunities for broader reach, partnerships, and sustained visibility over time.
To support this growth, MiAddvantage developed the full system behind the initiative, including content structure, nomination processes, communication strategy, and the coordination of materials across different locations. This approach ensured consistency in how the project is presented and experienced, while making it easier to expand, adapt, and continue evolving as a long-term community platform.
MiAddvantage worked on strengthening the structure and long-term development of the Voces Hispanas initiative, helping transform it from a single exhibition into a repeatable and scalable program. The focus was on building a clear framework that supports ongoing editions, improves organization, and creates opportunities for broader reach, partnerships, and sustained visibility over time.
To support this growth, MiAddvantage developed the full system behind the initiative, including content structure, nomination processes, communication strategy, and the coordination of materials across different locations. This approach ensured consistency in how the project is presented and experienced, while making it easier to expand, adapt, and continue evolving as a long-term community platform.