The objective of the Hispanic Culture Film Festival is to explain the cultural differences between the countries that are mixed under the term "Hispanic". In the 2019 edition, the host country was Spain.

The HCFF, which takes place in St. Augustine, enables for film lovers to live an "experience" for several days in which they can enjoy culture, gastronomy, beaches and parties, while getting to know and celebrate the best Spanish films specially selected for lovers of the 7th art.

To achieve notoriety we based the campaign on the concept "Discover the magic and be part of it!"

From the visual identity, we developed the official website and App, to the sponsors' brochures, the social media campaign, the promotional material, the press ads and all the branding of the event.